Youth Art For Healing
Youth Art For Healing is a nonprofit whose mission is to bring works of art created by youth into healthcare environments to provide a sense of comfort, inspiration, and healing for patients and their loved ones, and healthcare professionals. To learn more about the organization, visit www.youthartforhealing.org.
Fundraising Campaign Materials
I've designed YAFH's annual campaign materials for several years. The package is sent out to donors each fall, containing a letter, a donor response card, and a complimentary bookmark. Those who donate to the organization receive a coordinating thank you card. Below are samples of all of these pieces.
Website Revitalization & Management
Virtual Art Shows
During the COVID-19 pandemic, I had the interesting and fun assignment of coming up with a budget-friendly way of producing an annual virtual art show YAFH. The organization had traditionally held an in-person art show each spring and wanted to create a way of showcasing the artwork that their student artists were still producing each year during the pandemic. Once we began producing the videos, the YAFH community loved them so much that the organization decided to continue producing virtual art shows even after they returned to hosting in-person events.
During the 2021-22 school year, YAFH student artists created 79 beautiful artworks for permanent installation. The Healthcare Sites video presents their paintings, which are now on display in their new homes in five healthcare locations. During the same school year, the student artists created 125 works of art to give to individual healthcare workers at five hospitals to thank them for their service during the pandemic. These paintings are presented in the Gifts of Gratitude video.
During the 2020-21 school year, YAFH student artists created 95 beautiful artworks. Some were for permanent installation, while others were given to individual healthcare workers to thank them for their hard work and dedication during the pandemic. All of these beautiful paintings are presented in the video. For viewers who wanted a shorter sampling of the students' artwork, we created a preview video as well.
Facebook, Instagram, & Twitter
When I began working for YAFH, we decided to develop a stronger focus for their social media content to tell the organization’s story. Students, teachers, doctors, nurses, other healthcare staff, community partners, and the students’ artwork are all important to telling the YAFH story. In particular, we brought the student artists and healthcare professionals to the forefront of our social media storytelling.